The DMAW/EF Spring 2021 MAXI Case Competition took place virtually on Friday, April 16, 2021 using Zoom. Two teams participated in the competition representing two academic institutions: American University and Salisbury University. The case competition organization was the World Wildlife Fund (WWF).
The Gold winner for our spring MAXI competition was the team representing Salisbury University. Tyler Loh, Chris Giuliani and Erin Bourn presented. The team adviser was Professor Irina Piatselchyts.
Thank you to our judges, who viewed and scored presentations: Les Markman (PMG) Stephanie Musser (MINDset Direct) and Katie Seger, (CCAH).
Introducing Virtual Mentor for a Day Webinars for Spring 2021!
Before the pandemic, we invited students to travel to a company for a day-long job shadowing experience. In this virtual world, companies still want to connect with students. We’re inviting students to visit virtually for 40 minute webinars with various host companies!
The DMAW/EF Fall 2020 MAXI Oral Case Competition took place virtually on Friday November 13, 2020 using Zoom. Four teams participated in the competition representing three academic institutions: American University, Salisbury University and Shenandoah University. The case competition organization was the Disabled American Veterans (DAV).
The Gold winner for our fall MAXI competition was the team representing Salisbury University. Elizabeth Dean, Helen Martin and Theresa Aronne presented. The team adviser was Professor Irina Piatselchyts.
Earning Silver honors was a team representing American University. The competing team members were: Mary Dent, Ryan Pearre, Natalie Hamlet and Justin Golub. The AU advisor was Professor Michael Clayton.
Thank you to our Sponsor, PMG! As well as to our judges, who viewed and scored presentations: Mathew Harkins (The Engage Group), Stephanie Musser (MINDset Direct) and Kelly Tucker, (CCAH).
Thank you to both our donors and the participants in the first ever DMAW/EF Online Auction. Your generous support helped us to surpass our fundraising goal – in total we raised more than $8,000 making this year’s auction one of our most successful!
Your generosity will enable the DMAW/EF to continue to introduce both students and professors to the direct marketing industry even in these uncertain times.
Thank you so much for your support of our first online auction – we’re already looking forward to next year!
Unfortunately, the DMAW/EF has made the difficult decision to cancel the Spring Mentor For A Day Placement days given the circumstances surrounding COVID-19; with student learning transferring away from school campuses, as well as host companies working remotely and limiting visitors.
We would like to thank the students, partner host companies, and professors for their support of the DMAW/EF and we look forward to hosting students again soon!
you have any questions, please reach out to us at firstname.lastname@example.org.
Earlier this year, Jim Doyle, a longtime friend and supporter of the DMAW/EF, passed away. He will be truely missed by the direct marketing community.
“ Always a contrarian and seldom quiet or bashful my friend Jim Doyle’s death is a great loss to our profession, our association and all of his colleagues and friends everywhere who knew or worked with him over the decades. Jim was a teacher, speaker, and most of all a solid practioneer of the art and science of direct marketing. He cared deeply about the young direct marketers and worked hard to both help educate them and then help find them their first jobs in our profession. Proud of his Irish roots, Jim always had a joke or story at the ready to tell – some even funny! Till we meet again, sleep warm Jim .” – Rick Whelan
Thank you, Jim, for all you did to support your students and the DMAW/EF.
In this 4-minute video, Jim Doyle, Adjunct Professor of Direct Marketing at American University for 19 years, described the cooperative teach-and-learn efforts between American University and the DMAW Educational Foundation. Over 1,000 students graduated from Jim’s direct marketing class, with many moving on to work at a variety of direct marketing companies in the D.C. area. Here, Jim explains why he believed so strongly in the partnership.