A “Bridge”

A “Bridge” That Connects Passion to Programs

by Scott E. Huch

While you’re at the 2018 Bridge Conference, July 31 to August 2 at the Gaylord National Hotel and Conference Center, you can help build a “bridge” that connects highly qualified recent direct marketing grads with DMAW members!

How can you help? Support the DMAW Educational Foundation’s (DMAW/EF) Silent Auction!

The foundation, working with marketing professors and students at mid-Atlantic colleges and universities, focuses on our region’s future staffing needs in the field of direct marketing.

The funds generated at the DMAW/EF’s annual Silent Auction allow us to produce successful, meaningful programs like Professors’ Institute and Mentor-for-a-Day!

Located inside the Bridge Conference, the Silent Auction offers exciting items, like:

  • Vacation Packages
  • Spa Gift Cards
  • Original artwork
  • Orioles tickets
  • Nationals tickets
  • Theater tickets
  • Assorted Gift Baskets

So help us build a bridge! There are two ways you can make an impact:

  1. The Silent Auction Committee is looking for DMAW members and friends to donate items — a fantastic way to give back to the industry! Donors can take a tax deduction for the full fair market value of every item donated. If you have an item you’d like to donate — that you know would attract bids — please contact Carrie Schweikart at silent@dmawef.org.


  1. Can’t donate? Then plan to bid! Visit the Silent Auction and check out all the great items. You just may find that bargain you’ve been looking for … or maybe a special gift for a friend or loved one!

Most important, it’s convenient and fun!

Winning bidders may pay by credit card or personal check and should arrange to pick up their items before the Solutions Showcase closes on August 2 to avoid shipping charges.

Carrie Schweikart chairs the DMAW/EF’s Silent Auction Committee. For more information or to donate auction items, contact silent@dmawef.org.

You’re in the business … you know the value of a silent auction. For the winning bidder, it’s a win-win proposition — the winning bid helps the charity, and the bidder wins a valuable item! For the charity, the money raised goes right into programs.

You can help us build a “bridge” that allows today’s marketing students to become future leaders of direct marketing.

Just answer this important call to action — Bid Often and Bid High at the DMAW/EF Silent Auction!

Scott E. Huch has served on the DMAW/EF Board of Directors since 2003 and as its Secretary since 2009. He is also President of Direct Creative, Inc., a full-service direct marketing agency that he founded in 1998. He loves to talk about direct mail. Contact him at scott@directcreative.info or (703) 933-3845. For more information, visit www.dmawef.org.