DMAW/EF – Professors Institute 2015 – American University
Katy Jordan, Vice President of Integrated Marketing, CDR Fundraising Group, Multi-channel Marketing in Action – Best Practices and Case Studies of Successful Integrated Fundraising Campaigns
Joe Harr, Marketing Strategist, AARP, Measuring Results
Caitlin Romig, Digital Media Manager, Rosetta Stone, Digital Engagement: Moving Beyond the Dream
Tiffany Neill, Partner, Lautman Maska Neill & Company, Game Changing Tests to Try Now
Kris Murphy, Director of Marketing, LMO Advertising
Christi Burnum, LMO Advertising
Steve Blumberg, LMO Advertising
Integrated Marketing Case Study: The National Guard’s Award Winning “Solider of Steel” Campaign