In this 4-minute video, Jim Doyle, Adjunct Professor of Direct Marketing at American University for 19 years, describes the cooperative teach-and-learn efforts between American University and the DMAW Educational Foundation. Over 1,000 students have graduated from Jim’s direct marketing class, with many moving on to work at a variety of direct marketing companies in the D.C. area. Here, Jim explains why he believes so strongly in the partnership.

View the video here: 
[https://www.youtube.com/watch?v=hBD0nXI4-3M]