The 2019 Professors’ Institute will be held on January 3 – 4. Exact times will be listed once registration opens in mid-November. We plan to begin on Thursday, January 3, at lunchtime and end Friday, after lunch.
Continue reading 2019 Professors’ Institute Coming January 3-4, 2019
On Friday, November 9, the Fall Collegiate MAXI contestants gathered at CCAH (Chapman Cubine and Hussey) at 2000 N. 15th Street, Suite 550, in Arlington, VA.
Five teams participated in the competition representing three academic institutions: American University, King’s College and Salisbury University. There were two case options for our fall competition: AARP and Jane Goodall Institute (JGI).
Continue reading Congratulations to our Fall MAXI Competition Winners!
In this 4-minute video, Jim Doyle, Adjunct Professor of Direct Marketing at American University for 19 years, describes the cooperative teach-and-learn efforts between American University and the DMAW Educational Foundation. Over 1,000 students have graduated from Jim’s direct marketing class, with many moving on to work at a variety of direct marketing companies in the D.C. area. Here, Jim explains why he believes so strongly in the partnership.
View the video here:
[https://www.youtube.com/watch?v=hBD0nXI4-3M]
Introduction
by Maryann Chan, Account Executive and Intern Coordinator
Chapman, Cubine + Hussey
Many students can learn about the basics of marketing, standard terminology, and common practices in their college courses, but not everyone gets the chance to have a real-life experience that provides invaluable understanding in the field of marketing.
